工商管理专业英语是英语的一种应用变体。随着经济发展的全球化，中国已更广泛更深入地融人国际商贸活动，社会对具备工商管理英语专业技能的人才需求呈不断上升趋势。
本课程包括十四个单元的内容，每章的主要内容都是以基本的工商管理行为为主线，从企业的开始创建到经验管理，系统的培养学习者对各种工商管理情境的认知和理解，训练其从事相关工商管理的基本能力。主要知识包括商业环境、企业家精神、发现商机、创建企业、组织结构、员工招聘与培训、员工激励、企业文化、生产与产品、市场营销、财务管理、企业融资、企业社会责任、进入国际市场。
通过这门课程学习，一方面是更加全面广泛的理解工商管理的基础知识，另一方面是通过语言练习提高学生的商务英语表达能力。
成绩评定：平时成绩40%+考试成绩60%
平时成绩：单元测试、单元作业，课程讨论。
考试成绩：期末考试
学习起点：
具备基本的英语听、说、读、写、译等技能；对工商管理有一定的了解。
Week 1&2：Business Environment and Entrepreneurship
1.1 Introduction to Business Environment
1.2 Internal Environment
1.3 External Environment
2.1 Definition of Entrepreneurship
2.2 The Entrepreneurs' Personality Traits
2.3 Entrepreneurial Growth and Failures
Week 1&2 PDF Slides（课件）
Unit 1 "Business Environment" 词汇表
Unit 2 "Entrepreneurship" 词汇表
第1&2周测试题
Week 3&4：Discovering Business Opportunities and Establishment of a Business
3.1 How to find the opportunity that’s right for you
3.2 How to decide whether or not to pursue a business opportunity
3.3 How to evaluate and identify the risks
3.4 Business opportunities in China
4.1 Taking the right approach to make real money
4.2 Choosing the right business organization (1)
4.3Choosing the right business organization (2)
4.4Registering a business name and get the licenses
Week 3&4 PDF Slides（课件）
Unit 3 "Discovering Business Opportunities" 词汇表
Unit 4 "Establishment of a Business" 词汇表
第3&4周测试题
Week 5&6：Organizational Structure & Recruiting and Training Employees
5.1 Importance of organizational structure
5.2 Major types of organizational structure
5.3 Modern organizational structure
5.4 Formal and informal organizations
6.1 Significance and strategies of recruitment
6.2 Recruitment methods and selection
6.3 Training new employees
Week 5&6 PDF Slides（课件）
Unit 5 "Organizational Structure" 词汇表
Unit 6 "Recruiting and Training Employees" 词汇表
第5&6周测试题
Week 7&8：Employee Motivation and Corporate Culture
7.1 Intrinsic and extrinsic motivation
7.2 Theories of employee motivation
7.3 Tools for employee motivation
7.4 Tips on how to increase employees’ motivation quickly
8.1 Factors affecting corporate culture
8.2 Types of organizational culture
8.3 The importance of corporate culture
8.4 Strong culture and weak culture
8.5National culture and corporate culture
8.6 The limitations of corporate culture
Week 7&8PDF Slides（课件）
Unit 7 "Employee Motivation" 词汇表
Unit 8 "Corporate Culture" 词汇表
第7&8周测试题
Week 9&10：Production&Product and Marketing
9.1 Factors of production
9.2 Classification of products
9.3 New product development process
9.4 Product life cycle
10.1 The definition of marketing
10.2The concepts of marketing
10.3 The functions of marketing
10.4 Marketing mix
10.5 Key marketing strategy decisions
Week 9&10 PDF Slides（课件）
Unit 9 "Production and Products" 词汇表
Unit 10 "Marketing" 词汇表
第9&10周测试题
Week 11：Financial Management and Financing
11.1 The functions of financial management
11.2 The objectives of financial management
11.3 The contents of financial management
11.4 Accounting and financial management systems
12.5 The definition of financing
12.2 Debt financing
12.3 Equity financing
12.4 Selecting financing sources
Week 11 PDF Slides（课件）
Unit 11 "Financial Management" 词汇表
Unit 12 "Financing" 词汇表
第11周测试题
Week 12：Corporate Social Responsibility and Going to the International Market
13.1 Basic ideas and history of corporate social responsibility
13.2 The importance of corporate social responsibility in business
13.3 How the businesses can be socially responsible
13.4 The relation of social responsible actions and economic performance
13.5 The development of corporate social responsibility in China
14.1 The background：Globalization
14.2 The international market environment
14.3Reasons for going to the international market
14.3 The opportunities and challenges of going to the international market
14.5 The modes of going to the international market
Week 12 PDF Slides（课件）
Unit 13 "Corporate Social Responsibility" 词汇表
Unit 14 "Going to the International Market" 词汇表
第12周测试题
袁奇主编，《商学导论英语教程》，北京理工大学出版社，2012。